I’ve been reading the Anonymous Conservative blog a lot lately. After mine, it’s probably the best blog on the internet* Now I’m quite aware that many of my readers do not share my genocidal tendencies so I’ll endeavour to keep this discussion of a political concept as apolitical as possible. It’s highly relevant to how you daygame. Let’s first parse the rabbit/wolf concept:

• r stands for reproductive focus – the rabbit strategy of pumping out lots of cheap offspring and fucking whatever moves. It’s a response to overwhelming predation.

• K stands for competitive focus – the wolf strategy of mating for life and raising pups together, teaching them to hunt and integrate socially with the pack. It’s a response to selective pressure for individual excellence.

There are three primary mechanisms by which the ratio of r/K expression shifts in a society:

1. Environmental cues alter psychology and biology during childhood development
2. Changes in the population’s underlying genetic ratio
3. Changes in social promotion

Together, these produce the cycle of history, in which hardship creates a superior K selected group, which conquers, prospers, becomes r-selected, and collapses.

r/K theory also fully explains the American political bipolar spectrum of left-liberal vs. right-conservative. However, the story is a little more complex, because America is a decadent empire in decline, so both sides are mostly r.

Put in simple terms, rabbits are fast-breeding, highly treacherous, quantity strategists whereas wolves are slow-breeding, highly trustworthy, quality strategists. Rabbits are r, wolves are K. This is, in a nutshell, why you rarely see rabbity men with quality women. All those PUA videos on YouTube are stuffed full of mediocre or just plain grotty women, while the men all have that shifty, feminised, untrustworthy look. If you want to test this, just check out a few videos that have titles such as “Ugly Guy Pulls Hot Model From Street” or “Playboy Model – Fast Pull From Club”** Turn the volume down and just absorb the body language of the PUA – especially if it’s a piece de camera and he’s looking directly at the lens. Watch for the shifty eyes, the evasive body language, and the odd incongruence between his mouth and his eyes.

Now turn the volume up and listen to the grammatical construction of sentence, the precision of the language (mainly the lack of it, such as weasel words), the hints of things not really spoken. Look for the frame underlying the advice – it’s almost always one of manipulation or getting something you don’t really deserve due to knowing secret tricks. Phrases such as “so I met this girl and…. [tells long convoluted unconvincing story]… and then, at the end…. happy times!”

What the fuck does “happy times” mean? Did you fuck her? Did she give unbeatable LMR? Did you have a drink, good chat, but she demurred because she has a boyfriend? What actually happened? That’s an example from Tyler’s Blueprint Decoded, by the way. As good as the video is – and I do highly recommend it – it’s Exhibit A in a rabbit rabbiting. Naturally, there’s no evidence of Tyler banging quality. Lots of smoke and mirrors though, for the easily tricked.

When you watch PUAs talk you’ll always get an icky feeling in your gut. You want it to be true because they are telling you that you too can fuck hot girls. Yeah yeah looks don’t matter, it’s all about state, mate. Yeah yeah just grind out the sets and you’ll get there. Yeah yeah just learn these little tricks and gambits in my bullet point list of hacks. You want to believe it and because you’re probably not very calibrated right now it’s easy for experienced hustlers to blow smoke up your ass. The icky feeling comes from observing incongruence – your logical brain and ego are tricked by the bullshit but your hindbrain is sharp enough to send the danger signals. It’s the same way you feel before an ostensibly friendly Brazilian helping you find your way to your Rio hostel suddenly pulls a knife and mugs you ***

This is the quantity / quality equivocation in action. They’ll show you actual success with mediocre girls (and bear in mind these are cherry-picked examples, not the normal reality) and then crosscut that evidence with smoke n mirrors clips of actual hot girls. So when you see a montage of a guy “beasting” a nightclub or pulling at girl’s sleeves on the street outside you’ll probably see (i) short clips with hot girls that are fun but no real compliance cross-cut with (ii) clips of actual compliance with grot girls. Vince Kelvin is particularly clumsy at this trick. RSD are very smooth with it.

So you’ll be shown a heavily-edited smoke n mirrors video showing not much actual success while they tell you it’s “ten game”. And then you’re subjected to a long sales letter doing the usual Influence routine of elevating your pain, offering a solution, anchoring to high price, then pressuring you into acting now on temporary low price.

So how is this about rabbits and wolves?

As Anonymous Conservative so perceptively observes, rabbits are all about image and status. In a world of abundant resources you don’t need to worry about starvation. Therefore attention turns to status-based one-upmanship in order to display mate fitness over other rabbits. This leads to politicians worrying about the “optics” of a policy rather than the real-world effect, Instagram tarts chasing likes of staged “my real life, honest” photos, chodes wearing pocket squares in Vegas nightclubs, and PUAs blowing smoke up your ass****. In contrast, when resources become scarce again in the coming Apocalypse suddenly no-one gives a shit about image and status. All that matters is can you go get the resources and defend them in a hostile world. Wolves care about getting shit done. They don’t worry what rabbits think of them because when the Apocalypse comes they just kill all the rabbits.

The interplay between rabbits and wolves is fascinating, by the way. I do recommend you check out Anonymous Conservative’s blog. Although wolves are far far superior animals they have a number of vulnerabilities that allow rabbits to steal from them for a long time before the inevitable pogroms.

So how is this about daygame?

The main reason that rabbitry works in pick-up is that you accept the quality ceiling and then ramp up the quantity. All girls will fall somewhere on the r/K spectrum and signal as such through fashion, grooming and body language. These girls both have a default r/K position but also a variation between a bandwidth during their monthly cycle, and also longer term depending on their age and current options. When I devote a chapter in Daygame Mastery to calibrating a girl’s sexual availability, that’s kind of what I’m getting at.

The push towards r-selected daygame that I initiated with Daygame Mastery is about identifying girls amenable to being pushed into an r strategy while also giving off signals to them that you are r. The problem with this is rabbits have low quality DNA. Rabbit girls are slutty and unattractive. Rabbit men are shifty and of low moral character. Wolves instinctively hate rabbits, and the hottest women have the K strategy. Basically, I’m telling you full r-selection gets you mostly grotty girls.

Don’t fear, it’s not that bad. Remember some girls will be towards the r-most side of their periodic variation when you encounter them and then you amp it up with your birdsong. This is the true craft of daygame and how it becomes possible to square the circle. You end up with a really odd situation where you – as a high value K-selected man – are meeting a high quality K-selected woman and yet you are both interacting as if you are rabbits. It’s a tough feat to pull off, which is why daygame has such a horrific attrition rate and you can do these amazing street stops with stunning women who flash massive IOIs but then flake. Most of the time the birdsong wears off before these wolf girls open their legs.

Intermediate daygamers will start falling into a trap as they climb up the Advanced ladder. By simulating (or actually having) lots of r-traits your results will improve and there’ll be SDLs, street kisses and all that other fun stuff. Over time you’ll start to get an ominous feeling – “this doesn’t seem to happen with the hotties I really want”. Looking back over all your best sets you’ll notice a pattern: the girls are kind of towards the bottom end of acceptable quality. You’ll tell yourself “well, it was a good story!” but still feel an ache as the genuine greyhoud walks past in heels, elegant skirt, and golden tresses. You’ll notice you never see these top-tier girls with the rabbit men. Their boyfriends always have something K about them. Not chodes, just cool wolves. You notice that when you look in the girl’s eyes on the street and hit her with a dumbass PUA line they smile but give back a look like it didn’t really hit.

It takes mental discipline to resist going full rabbit. It’s like walking past McDonalds when you’re hungry because you should wait until dinner time for a steak. It’s tempting to pile up the grot lays so you can text your mates another +1 with funny story. *****

“+1, Macedonian waitress, in between the bins behind Pret A Manger on Piccadilly”******

Game has a central contradiction that being rabbity gets you more lays but being wolfy gets you higher quality girls. I’ve spent most of 2015 trying to square the circle, finding ways to retain all my wolfish quality while playing the r-dance with K girls ******* For now it’s been a partial success. If I ever nail it down, I’ll write another book so that you all get a chance to read it and the daygame community has some new material to package as their own without giving me credit. So, I don’t have an answer to the rabbit-wolf problem but I think it’s good to at least come to grasps with the shape of the problem.

* In contrast, a quick Alexis search ranks Jimmy Jambone’s blog at quite literally the bottom of the entire PUA blogosphere

** Or any RSD video

*** Which, really, isn’t so far from the truth when discussing PUAs selling you bullshit.

**** Also why their websites and book covers are plastered with hot models in bikinis giving come-hither looks but their real Instagrams are full of awkward hoverhand photos with chubby 6s in nightclubs. The marketing is about as realistic as the online gambling sites showing a poker table surrounded by James Bond lookalikes.
***** Don’t for a moment think I’m “above” banging so-so women if it’s a good story
****** Not an actual story of mine, alas.
******* Such as the 21yr old Estonian catwalk model I fucked in Prague in what can only be described as an r/K fractionation masterclass. She still doesn’t understand why she fucked me.

If you think this post had lots of material you can shamelessly pilfer for your fledging PUA business, you should see my book.

Waking up in a European city after a night of thunderstorms to find deserted streets……. that’s the stuff Euro Jaunt nightmares are made of. As I wandered around a park in the drizzle today, a tiny trickle of locals hurrying past underneath umbrellas I thought to myself: Well, that’s daygame fucked for today.

I also thought: Maybe I should rattle off a couple of podcasts.

So with the usual amount of care and pre-planning that you all experienced last year, I have done the first two podcasts of this year’s Womanizer’s Bible. It’s a shameless attempt to keep my fantastic new video product in the public eye but those of you who enjoyed last year’s podcast will find a similar amount of value this time around. If you have particular questions you want me to address then put them in the comments below and I might – just might – remember it next time it rains and I have to knock out more content.

If you thought that was a long-winded piece of shit you should see my product. It’s hard to imagine a better way to spend $49.

If you noticed this video isn’t presented in written form, you should see my book.

A young girl took a stroll at night in the city. Grox saw the girl was very pretty.

“Hello, little girl. My name is Grox. Your pretty face has left me feeling shocked! Come with me to my house, it’s full of treats! I tell you now, it’s the best in these streets!”
“It’s awfully sweet of you, Mr. Grox, but I think I will eat treats from CJ’s box”
“CJ? Please do tell, pretty lady. Who is this CJ? He sounds shady”
“He’s Charismatic Jerkboy, don’t you know? He has the most perfect looking nose, and a perfect square jaw!”
“I don’t know him, so I’m sure he don’t matter.”
“Oh but be warned, he don’t like anyone giving me patter!”
“A person the same as me? I’d better flee!”
and Grox ran away and hid behind a tree.

“Young and naïve Grox, fell for my ploy. Doesn’t he know there is no such thing as a Charismatic Jerkboy …”

On went the little girl through the dark city. A man with a puffy blue coat saw the girl and she was pretty.

“Hey, there, lil Mama, my name is Crowl. I see you eyeing my coat, it’s 100% wildfowl! I was up all night, on the prowl. With looks like yours mama, you could make a man howl!”
“It’s frightfully nice of you, Mr Crowl, but I won’t treat my CJ so foul.”
“Come lil mama, and I’ll make you a star. Tell me, lil mama, can CJ take you as far?”
“He’s Charismatic Jerkboy, don’t you know? He has the most perfect looking nose, and a perfect square jaw!”
“Where are you two meeting? Are you his lil squeeze?”
“Next street over. He’s a guy does whatever he please.”

“That type of man? So long lil mama!”
And Crowl slinked off without any drama.

“Old and slick Crowl, fell for my ploy. Doesn’t he know there is no such thing as a Charismatic Jerkboy …”

On went the little girl through the big dark city. A male model appeared from the shadows of the alley.

Although he was very cute and his muscles smoothing, all the little girl’s senses told her she needed to keep moving.
“Hello, little girl, my name is Jake. I will show you my great big snake. Come with me to the shadows of my alley, so that I could have a taste of your hidden valley.”
“It’s wonderfully nice of you, Mr Jake. But I’m meeting CJ and I baked him a cake.”
“Look at this six pack, check out my hair. Tell me young miss, does CJ have my flair?”
“He’s Charismatic Jerkboy, don’t you know? He has the most perfect looking nose, and a perfect square jaw!”

“Who is CJ? What’s so special about this man?”

“He’s the darkest of triads, a man with a plan.”

“That’s too much for me, goodbye little girl!”

And Jake ran off. After giving a twirl.

“A pretty young boy, is silly Jake. But doesn’t he know CJ is fake!”

On went the girl, walking on a little more. She spied a man with a perfect square jaw!

He was brash and rough, a smirk on his face. He walked with swagger like he owned the place.
CJ yelled out “I found myself a hottie , but she looks weak and rather snotty!” He tweaked her nose and asked “Are you single?” She bristled and scowled but felt a tingle.
“Weak?” she blustered. “Everyone fears me. Just walk behind and then you’ll see.”
“Alright! I’m in. I’m not missing this chance. Lead the way Miss Monkeypants.”

As they walked, CJ heard a sound from the alley. From out of the shadows, Jake made a sally.
“Hey, look it’s Jake!”, the girl exclaimed. She waved her hands “Hello, Jake! We meet again!”
Jake took one look at CJ and lost his glow. “I’m sorry little girl, but I have to go!”
And with that, he took off running. The little girl felt awfully cunning.
“You see that Jerkboy,  I ain’t no prey!”
“Amazing!” he thought. “This girl can play.”

They walked a little bit more, and saw a pimp with his ho. The little girl waved, “That’s a man I know!”
“Hey Mr. Crowl!” she shouted aloud. “I’m back again, what are you doing now?”
Crowl looked up at CJ and lost his bottle. “There must be a mistake. I’m really Aristotle”

He picked up his cane, jumped in his car. Then drove someplace very far.

“You see that Jerkboy. Did you hear me roar?”
“Extraordinary!” he thought. “Let’s see some more”

As they headed further on down to the end of the street, they saw a man dancing to his own strange beat.
“That’s Grox!” she called,  making him jump in shock. “Why are you still here on this block?”
“Hello, little girl with the pretty face. I think it’s time for Grox to make haste!”
He quickly picked up his things and ran as if his legs were made of springs.

“You see that Jerkboy. I’m no push-over”
“Fantastic!” he thought. “A four-leaf clover”

“Well, CJ? Can’t you see? Everyone is afraid of me! I’m a strong girl who can do whatever a man can , maybe it’s time you got up and ran!”
CJ leant back with an inscrutable face. He felt it was time to put this whelp in her place.

“That’s all very clever, I’ll admit I’m impressed. But you’d look a whole lot sweeter in a pretty summer dress”

The little girl blushed, the wind out of her sails. She didn’t know how to handle one of these alpha males.
All was quiet in the big dark city. “I’m admit it Jerkboy, you really are witty.”

He took her hand and she followed undaunted. She’d succeeded in getting who she really wanted.

Way back in 1984, the era of River Raid* on the Atari 2600 and the newly triumphant Margaret Thatcher, an interesting pop psychology book was released: Robert B. Cialdini’s Influence. It has since become a classic. Cialdini summarises his research in the behaviour of compliance professionals – those individuals whose job it is to persuade you to do things for them, such as salesmen, advertisers and TV executives – and of seemingly unexplained social events such as the spike in air crashes in the weeks after a high-profile suicide in the area.

1984, yesterday

Cialdini came up with the “click whrrrr” mental model as a handy way to parse the human tendency to follow fixed-pattern interactions that overrule logic and evidence (something Scott Adams included into his “moist robot” hypothesis). He then devotes six lengthy chapters to explaining six such patterns and their triggers, being:

1. Reciprocation
2. Commitment and Consistency
3. Social Proof
4. Liking
5. Authority
6. Scarcity

What makes the book most interesting to me is that he shows each works by hijacking an otherwise highly-adaptive evolutionary program. The human tendency to follow these click/whrrr programs is actually very smart most of the time. The problem arises when a predator has eaten from the tree of forbidden knowledge and knows how to game them. Cialdini states:

“This feature [of click/whrrr program] is simultaneously its major strength and its major weakness…. It provides a convenient shortcut for determining how to behave but, at the same time, makes one who uses the shortcut vulnerable to the attack of profiteers who lie in wait along its path”

So how can we take advantage of these weapons of influence ourselves?

You thought this piece would apply the six weapons to influencing girls, didn’t you? Admit it! You’re a black-hearted rogue looking for any edge to get laid. But no. I’m occupying moral high ground so elevated that you can barely see me as I sit on a cloud in the stratosphere playing my harp. We are using Cialdini for the Light side of the Force. We are going to apply his weapons of influence to ourselves, to increase our likelihood of sticking to the path and completing our Player’s Journey. Settle in, grasshopper.

Me ruminating on daygame, yesterday

Reciprocation

This is the principle that if somebody does you a favour, you feel compelled to return the favour in order to balance the books, and to avoid being seen as a welcher. How can we turn this around so we give ourselves a favour and compel ourselves to return it to ourselves? Yes, that sounds tough just trying to write it.

One way is to reduce an outrageous demand to a more reasonable demand. This makes it a concession, and thus a favour.

Cialdini introduces the rejection-then-retreat tactic, which goes thus: A man entering into a deal has his desired outcome. So he initially makes far higher demands in order to anchor his counterparty to this outrageous number/term. He knows full well he’ll get rejected but it’s a ploy so he can then walk back from it and make a “concession” – which happens to end in the terms he is really aiming for from the beginning. It’s like Donald Trump** building the wall and expecting Mexico to pay for it – he can walk back a little and perhaps pay for it with US money but he still gets the wall.

Done skillfully, this triggers the click/whrrr program of “he made a concession to me, so I ought to make a concession to him”. How can we do this on ourselves? The two participants in your internal negotiation are your forebrain and hindbrain. The pre-daygame conversation usually goes like this:

Forebrain: Come on, daygame time. Let’s go out and hit on ten hotties. We need out 10+10+20 this week.
Hindbrain: No.
Forebrain: Come ooooooooooon! Please! We need this. Ten hotties.
Hindbrain: No. Let’s play Call Of Duty

And another daygame session is cancelled. You spend the rest of the afternoon earning killstreaks and feeling ashamed of yourself. Let’s rewrite that script for a happier ending.

Forebrain: Come on, daygame time. Let’s go out and hit on twenty hotties. This is going to be a big day. Only the hottest girls. Maybe we’ll do some three sets and girls in lingerie departments.
Hindbrain: Fuck no.
Forebrain: Look, we both want success here. I’m trying to reach a deal. What do you want?
Hindbrain: Call of Duty
Forebrain: Look, I’ll tell you what. I’m probably not supposed to do this and I definitely can’t write it in a field report, but how about this: this one time, as a favour to you, we’ll just hit on ten girls. They don’t even need to be hotties. Nice easy sets – solo dreamy girls with rucksacks. Rattle off ten of them – bam bam bam – and we’ll spend all evening on Call of Duty
Hindbrain: Promise?
Forebrain: Promise!
Hindbrain: Okay.

Commitment and Consistency

Cialdini found that people are more likely to follow through on a large commitment if they have already actioned a small one. Once the ball is rolling and they’ve become “the guy who does that thing” they continue to do so even after the initial logical reason for starting has been removed. People rationalise after the fact, so once they become committed to a path they’ll find all kinds of new reasons why that’s the right path to continue on down.***

Needless to say, this is very powerful in motivating your Player’s Journey. Once you get moving it tends to become self-reinforcing as the power of Commitment and Consistency works in your favour. Once you’ve normalised a regular daygaming plan – such as 30 approaches a week, an hour or two debriefing your sessions, and of course hitting the gym – it’ll stick. This is why self-help gurus often set ten / thirty / ninety day challenges. If you can will yourself through the “get the ball rolling” period you’ll form a habit and then consistency is on your side.

But what if we could reduce the amount of willpower necessary to form the habit? Wouldn’t that be good?

This is where the small commitment comes in. Have you ever felt too lazy to hit the gym and too daunted by the thought of all that exertion you’ll have to put in once you get there? That’s enough to make a man huddle back under his duvet and watch Tellytubbies. Usually the problem is caused by two things:

• The scope of the task is too large. You’ve defined “a gym workout” as being two hours of grunting and pain.
• The failure conditions are too harsh. You’ve defined “failure” as not completing the entire workout to the very best of your ability.

Isn’t it smarter to employ natural supports that obviate the need for willpower? Here are mine for the gym, when I’m wobbling: (i) put on my outdoor clothes and pack the gym bag anyway, because I know once I’ve started that fixed-pattern, the rest of it will click/whrrr into place (ii) tell myself “I’ll at least step into the gym and do a little stretching. If I still don’t feel like it I’ll go home” (iii) I have optimized my gym workout to hit everything I want it to in just four exercises a session, taking about forty minutes. I haven’t yet failed to do a complete workout under these conditions. The very same workout that I would’ve otherwise missed if I had to set my iron resolve without them.

Daygame is the same. The first thing to do is just put on your daygame clobber as if you were in high vibe and ready to get stuck in. Click/whrrr. Then tell yourself “I’ll at least step onto the streets and have a look around. Put myself in the mix”. Click/whrrr. Lastly, you’ll accept that just one opener counts as success for the session. Click/whrrr.

Cialdini found that public statements of intent were the most powerful for producing commitment and consistency. This is why blogging about daygame, or doing it with some friends, will help further. They’ll hold you accountable and you’ll feel extra incentive not to let them down as well as yourself. Blogging is particularly good because you can tell yourself “I’ll just pop out and do some sets, so I’ve got something to write about.”

Social Proof

The rule of social proof is that when faced with uncertainty over how to act in a novel situation, we instinctively look to other people in our immediate environment and take our behavioural cues from them. The more someone is like us, the more we are influenced.

This is why it’s good to read daygame blogs, watch other people’s infields, and to dip your toe into the daygame community of the area you’re working. The act of cold-approaching is a highly novel situation for the newbie daygamer so he will be naturally looking to others for behavioural cues. Even if you’re paralysed by approach anxiety it’s worth walking the streets a little and watching more intrepid guys opening. Sure, you’ll feel a pang of self-loathing for not approaching yourself but eventually that’ll build up and synergise with the sense of normalisation you feel from seeing men just like you cold approaching girls and doing fine.

Social proof is also the reason why students can often overcome approach anxiety on bootcamps as it just requires a push from the instructor to get the first nerve-racked student to open and suddenly all the rest want in on the act. It’s why pairing up with a wing slightly better than you is more helpful than winging with an advanced guy – the former is more like you, but good enough to get some decent approaches in and thus cajol you into doing so via social proof. (the latter is still very useful, just less so from a social proof point of view).

The other three Weapons of Influence will have to wait because I haven’t finished the book

If you think this blog post used someone else’s influence ideas brazenly, you should see my book.

* The junior school me actually took a photo of his high score and sent off to win this badge. I was very proud when my mum sewed it onto my jacket, unaware of the small commitment I’d been lulled into. I would consistently buy almost all Activision 2600 games such as Pitfall, Chopper Command, Megamania, and Enduro

** Peace be with Him.

*** I suppose my blog, business and lifestyle are one long rationalisation of an initially terrible decision to cut down on my video game consumption. Thanks for playing along and keeping my delusion bubble intact.

I’ve noticed in person and on the internet that wannabe players are frequently talking at cross purposes. Game is a big big subject of infinite depth, wrapped up in a distortion field of ego and bullshit. It’s also an intensely personal journey where every man must find his own way.

UPSELL!!! My fantastic new deep game video Womanizer’s Bible provides the toolkit to chart your own way UPSELL!!!

I was thinking recently why some men (I’ll call them Former Chumps) find the Player’s Journey to be a life-changing struggle of high drama and near collapse spread over four volumes of a Tolkien-esque memoir….

UPSELL!!! Check out my Balls Deep memoir and upcoming Adventure Sex for my own memoir detailing my life-changing struggle UPSELL!!!

…. whereas other men (I’ll call them Trainee Chads) would summarise their journey as “learned a few openers, put myself out there, and got laid plenty. Cool”. Naturally the fChumps tend to write detailed blogposts, build and memorise systems that are “a bit like looking at a Gothic cathedral or reading Ulysses: you are incredibly grateful that someone has put in the work and created the artifact before you, but it’s hard to fathom precisely how they went about doing it.”* In contrast the tChad is often ridiculing the fChump – “it’s just talking to girls. Dude.”

I recently finished a short coaching session with an American former Marine. That means he has finished USMC boot camp, picked up a rifle and at any time in his service could’ve been sent to a third world shithole to get shot at by camel-riding goat-fuckers hiding behind a line of children in the local mosque. Three days into our street hustling game he commented words to the effect of “this daygame thing might be the toughest thing I ever do.”

Tougher than USMC boot-camp? Tougher than getting shot at in war?

“I’ve got this set, mate. You just keep storming the machine gun nest”

Somewhere on the internet, a tChad laughed derisively. And yet many men say the same thing – setting out on the Player’s Journey is harder than anything they’ve done before, just as it was for me despite me having already earned a tough professional finance qualification, competed in boxing and kickboxing matches, and completed the first three Souls games **

So why the divergence in opinion? I think it comes down to which side of this divide you fall on. Is your Journey a process of:

1. Uncovering a pre-existing SMV and personality that is attractive to women, or;
2. Ridding yourself of a Pussy Repellent virus and then building an attractive man from scratch.

The tChads are normal men with normal social skills and outlook and inhabit bodies that are reasonably attractive to a wide range of women. Some will require more work than others but all are building on a strong base. It’s like cooking a meal starting with fresh organic high quality ingredients. These men already have decent value, they just lack a Value Delivery Mechanism*** Teaching them Game is like having an out-of-shape teenage Usain Bolt show up on his first day of Learn To Sprint School. They have to put in the work but the rewards are almost immediate. There’s never any real struggle.

“Dude, it’s not rocket science. You just say hi and escalate”

In contrast, fChumps are a broken mess and the older they are upon discovering Game the more traumatic the transformation **** Whereas tChad just needs a daygame model and a shove in the back to start opening, fChump needs a complete overhaul of his entire personality and lifestyle. It’s like the difference between giving your house a lick of paint vs ripping out the entire edifice because every wooden board and beam is infested with woodworm and damp. They are not the same process.

• The tChad is fundamentally attractive to women already. He just needs to reveal it.
• The fChump is fundamentally unattractive to women and needs to restructure everything about him.

This is why the Player’s Journey can be so traumatic for many men. They are diving deep into their inner game to confront long-suppressed demons. They are learning entirely new ways of thinking and interacting (what Bodi calls the difference between Digital and Analog communication). They may have decrepit bodies that require extreme diet changes, cutting out all the food they like and changing their brain chemistry to overcome long-standing associations with food and mood. They might walk into a gym for the first time in their life and suddenly realise that gym discipline is, initially, very tough. And they are learning the model and hitting on girls.

Any one of those challenges is big in and of itself. Some faggots spend literally years in therapy and that’s the only thing they do. Others spend years in the gym and that’s the only thing they do. That’s normal – some people only have one “thing” that sucks up all their motivation and willpower. Most don’t even have one.

One…. more…. set

The poor little fChump is doing them all at the same time. Not only that, he has an additional emotional issue: The fear of discovering he’s sexually irrelevant.

In the beginning of a fChump’s Player’s Journey he doesn’t have the reference experiences that pretty girls like him. He doesn’t know if he has it in him to learn all these new things. He worries that the next string of bad blowouts might be the one that breaks his grip on the barrel wall and he tumbles back down into the mass of crabs below him. For a long time, it can be terrifying to contemplate that actually, no, sorry mate but you aren’t going to fuck pretty girls. You missed your window. You were born on the sexual scrap heap and you aren’t getting off it.

The tChads don’t deal with this fear nor that degree of personal restructuring. They do the work and get the results. The fChumps must do far more, far tougher work, and all the time cope with the uncertainty over whether results will ever come.

So, that’s why the fChump is rather self-obsessed during his early years and then extremely proud of his Hero’s Player’s Journey once he’s started banging hotties. The tChad might think those lay reports and +1 tweets are just ego validation. Yes, they are. He just doesn’t realise how vindicating it feels to finally get your leg over the rim of the barrel and roll onto solid ground, forever free of the crabs snapping their claws below you.

* Actual quote from a Daygame Mastery review.

** I only recently bought the fourth, Dark Souls III, so give me time.
*** Term introduced on page x of Daygame Mastery
**** For example, I started aged 34 so I’d already had 34 years of reference experiences built up of “hot girls don’t fancy you” and I’d passed the age window within which a young dog can learn new tricks.

I’m sure most aspiring PUAs are well aware of Robert B Cialdini’s classic book Influence. I’m wading through it right now and I must say it’s a very interesting text buttressed with lots of research and fun anecdotes (although most social psychology experiments are junk and cannot be replicated). So far so good and now that I’m halfway through, it looks like a book I can recommend. However, there’s one rather important caveat: If you’re a cunt, this book will make you more of a cunt, ultimately to the detriment of your game.

Before we get into that, let’s make an example of the first of his six weapons of influence: reciprocation. Cialdini explains it thus: “The rule says that we should try to repay, in kind, what another person has provided us”

Cialdini cites research suggesting reciprocity is a universal human trait evolved because it creates high social trust and thus unlocks the benefits of cooperation and division of labour. Societies with high social trust outperform those without – as seen in an obvious comparison between Northern Europe and the Middle East. Cialdini’s best example is an experiment performed by Professor Dennis Regan of Cornell University *. The experimental task was ostensibly about two subjects rating paintings on their artistic merits. The real deal was that one subject was real and the other – “Joe” – was a stooge. Cialdini continues:

“For our purposes, the experiment took place under two different conditions. In some cases…. during a short rest period, Joe left the room for a couple of minutes and returned with two bottles of Coca-Cola, one for the subject and one for himself, saying, “I asked him [the experimenter] if I could get myself a Coke, and he said it was okay, so I bought one for you, too.” In other cases, Joe did not provide the subject with a favour; he simply returned from the two-minute break empty-handed. In all other respects, however, Joe behaved identically.”

After the art appreciation ended Joe asked the subject for a favour – to buy some raffle tickets for a new car at 25c (the Coke was a dime). Subjects who’d received his favour of a Coke reciprocated by buying twice as many tickets as those who hadn’t. Interestingly, while the “no Coke” control group scaled their ticket sales according to how likeable they rated Joe in a post-experiment debriefing, the “received Coke” group bought the same number of tickets independent of his likeability. Cialdini concludes the obligation of reciprocity was triggered and completely overruled likeability.

Cialdini then explains how the reciprocity rule applies to daygame. Sorry, I mean Hare Krishnas offering flowers in airports and refusing to take the gift back. He explains his observations that many travelers will try hard to avoid the Krishnas precisely to avoid feeling indebted, and that once the Krishnas successfully thrust the flower into your hand they will not allow you to return it. They know they’ve triggered the rule and got you indebted.

This is something Gavin De Becker in “The Gift of Fear” calls loansharking. A predator will aggressively thrust an unwelcome gift or favour onto a stranger precisely in order to trigger feelings of indebtedness and thus the obligation of reciprocation. The stranger is now faced with an internal struggle (Do I reciprocate against my better judgement, or risk the cognitive dissonance of refusing the gift and thus risking the identity of being an “ingrate”) and also a frame control battle (“No, I don’t want it” / “It’s our gift to you” / “Yes, but I didn’t ask for it” / “That’s okay, please keep it” / “Take it back” / “No. Please consider a donation”)

The typical stranger just isn’t mentally prepared for that kind of internal struggle and frame control battle – they are just trying to catch a flight. In contrast the Hare Krishna / mugger is well-practiced, mentally prepared, and carries a self-serving ideology to justify their loan-sharking ** It’s not an even battle. I’d be very surprised if you haven’t spotted the parallels to game. Let’s start with a neutral comparison and then trend darker.

Mystery Method does not engage in immediate reciprocation because it’s an indirect style of game. So in the classic MM set the player will make an offhand observation to a group, perhaps an opinion opener. If that gets a response he may drop in a neg against the girl he wants. I quite like MM but it doesn’t work in the daygame scenarios I favour. What’s important for this discussion, though, is that no favour is given. It isn’t until stage A2 (Female-To-Male attraction) that the girl IOIs the player, and thus he will reciprocate with A3 (Male-To-Female attraction) and IOI and/or qualify the girl. This is rather clever in how it flips the script at a meta-level. It just doesn’t work in street game so the London style changes the opening.

Street game requires an early favour to stop the girl: the compliment-tease. A player’s ability to kill momentum and reach hook point comes from pouring in some early value via the act of stopping, the insertion of good vibe into her day, and then stacking forwards with a mythology. By the time you’ve finished those early seconds you’ve done the girl a rather pleasant (but un-requested) favour. She feels indebted and the reciprocation urge is triggered. Usually this will be expressed by her smiling and politely receiving your advance until she decides Yes/Maybe/No.

In the happy-clappy world of unicorns and rainbows this is a win-win scenario because girls like to be approached. Human courtship does not allow girls to overtly initiate seduction so they can only dress nice, put themselves in the mix, and then hope the right man approaches. Even if you’re not that right man, you’ve reminded her she’s sexually relevant and given her a pleasant encounter. Win-win.

The problem is how tempting it is for an aspiring daygamer to misuse the reciprocity rule, to drain girls of the will to live. They’ll plow on despite increasingly strong IODs and constantly hit the girl with “one more thing before you go”. If they are RSD-trained they’ll follow her all the way down the street with a non-stop pestering. So we have now slipped from the win-win of reciprocity to the win-lose of loansharking.

Good daygame will implement all the powerful lessons of persuasion but without the black-hearted exploitation seen by the scammers and Ted Cruz types of this world. Perhaps one of these days I’ll explain how all six of Cialdini’s weapons of influence are hard-boiled into the London Daygame Model. The purpose of game is not to instigate a frame-control battle with an unprepared girl and then to hammer her down until you draw out an unwilling “Yes”. That’s the road to flaky numbers, text-hell, and dates-to-nowhere. If you get very good at it you’ll get some lays that the girls bitterly regret once free of your influence.

If that last sentence got you thinking “fine by me, bring it on” you have some inner game work to do.

As both Lord of the Rings and Star Wars amply demonstrate, the Dark Side is seductive because it’s easier. It’s a set of hacks and tricks that let you plunder the world for a while. For game, the problem is that it rots your soul and pushes you deeper into the win-lose interactions that kill your vibe long term. When your vibe suffers your results will crater and you’ll get longer periods of daygame revulsion.

I always tell students: “Game in a way that protects your vibe over the long term”

Cialdini is just describing the dark side rather than recommending it. He ends every chapter with advice on how to resist such attempts to influence you. Enjoy his book because it really is a fascinating look into the world of professional persuasion but don’t get too carried away with the skills of scammers, fund-raisers, Hare Krishnas, TV evangelists or any other huckster persuaders. Try to extract their tactical wisdom but leave the whole win-lose frame behind or it’ll tank your vibe.

If you think this post was persuasive, you should see my book.

* I dread to think where this position has be relocated under the current regressive Leftist stranglehold on US universities. Probably an affirmative action hire for an immigrant doing Anti-Male Studies.
** If you’ve ever said “Fuck off gypsy cunt I hope you die” to an aggressive gypsy beggar you’ll see spectacular levels of entitlement and ego defence from them. Trust me, I’ve tested this.